About Us 2025 Newborn Screening Awareness Month

This year marks 62 years of newborn screening (NBS)! In honor of this vital public health milestone, Baby’s First Test, a program of Expecting Health, will continue our annual tradition of sharing newborn screening facts and stories while sharing fun new activities in which we can all participate. Below are all the materials you need to join our newborn screening awareness month campaign and help us celebrate 62 years of life-changing achievements!

When sharing post, picture, video, or story during NBS Awareness Month, use #2025NBS to join our larger awareness campaign and the national dialogue.

Check out our 2025 NBS Awareness Social Media Toolkit

Post and Share Messages on Social Media

Sample messages to share on your social media platforms:

September is Newborn Screening Awareness Month! To learn more about #newbornscreening and what to expect, visit BabysFirstTest.org. #NBS60Years #2025NBS

Did you know there are three parts to #newbornscreening? 1) the blood test (or heel stick) 2) the hearing screen 3) pulse oximetry. Learn more about what to expect from your baby’s first test: #2025NBS

#Newbornscreening is life-changing. It detects babies who may be a higher risk for certain health conditions. This allows doctors to start treatment as early as possible! What does #newbornscreening mean to you? #2025NBS

What’s your #newbornscreening story? Share yours today to make a difference and remind other families they are not alone! https://expectinghealth.org #2025NBS

Use these graphics to share more about NBS :

Raise Awareness at Your Next Meeting

Download this virtual background for all your September meetings.

Zoom

Download the background
Click the “...” in your window
Choose “Virtual Background”
Click on the “+” and then select “Add Image”
Upload the background

Microsoft Teams

Download the background
Select “Effects and avatars”
Select “More video effects”
Click “+ Add new”
Upload the background

Educational Resources to Share

Looking for newborn screening educational resources to share? Our Newborn Screening Resource Center has many excellent English and Spanish resources from our team and organizations nationwide. Here are a few to highlight.